Julie Merrill, aka The Paddleboarding CPA helps instructors, guides, outfitters and shop owners in outdoor and adventure sports such as stand up paddle boarding (SUP), yoga, kayak, hiking, rafting, snorkeling, fishing, and outdoor activities fill their classes and bring repeat customers to their location.
See below for my recent ebooks and guides. For the complete library of books, guides, checklists and resources, visit my online library here.
Beginning and advanced strategies for using hashtags to expand your reach and to turn your followers into buying customers.
The EASY BUTTON to your social media strategy. Reach more customers month after month with done-for-you templates, posting calendars, prompts and hashtags. Plus lots of trainings, tutorials and more.
Julie Merrill is a business and marketing coach, entrepreneur, podcaster, SUP instructor, travel vlogger and a CPA (inactive). For 20 years she has been an integral part in companies seeking to start, grow and accelerate. Julie has seen hands-on what works and what doesn't and applies those lessons learned to the water sports community.
Her mission is to help 100 active sports businesses double their income in 2019. Learn from her years in business, marketing insight and lessons learned to help you gain clients, grow your active sports business around your passion, while making money on and off the water.
Email: [email protected]
"Thanks for all your tips, videos and info! Its been SUPER helpful for me becoming a legit SUP Biz :) You're amazing!!"
"Two months into our new SUP venture and I was excited but overwhelmed by all my ideas and struggling to develop some systems in our business. Julie gave me some great ideas that are easy to implement on how to find and target my ideal customer. She reviewed my website and social media accounts, provided helpful feedback, and quickly taught me some ways to improve them easily moving forward. Her intimate knowledge of the standup paddling market is super helpful because she can provide insight into our potential customers and suggested several other classes we can add to our offerings. Most importantly, she is friendly and encouraging and really cares about her clients. I'm looking forward to booking another strategy call in the future!"
"Even though I've yet to finish putting her advice into action, what I have done so far is already bringing in the clients "
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